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Prashant Singhal

Case study · Healthcare

Medical Clinic: 6.5x Top-10 Rankings and 93% More Organic Visits for a Miami Concierge Practice

How a 17-month SEO program took a Miami concierge medicine practice from 8 to 52 keywords in Google’s top 10, and grew organic search visits 93% year on year.

Client
Medical Clinic
Industry
Healthcare: concierge and primary care medicine
Market
Miami, Florida (USA)
My role
SEO lead (via Radar Hire)
Timeframe
Jun 2025 – Nov 2026 (17 months)
  • 6.5xKeywords in Google’s top 108 in June 2025 → 52 in November 2026
  • +93%Organic search visitsJan–Nov 2026 vs the year before (GA4)
  • 2xEngaged organic visitsEngagement rate up to 62%
  • 2.7xRanking keywords71 → 192 keywords
  • #3"concierge medicine miami fl"Up from #73 in July 2025
  • 33Visits from AI assistantsUp from none the year before

Quick answer

What results did SEO deliver for the medical clinic?

Between June 2025 and November 2026, keywords in Google’s top 10 grew from 8 to 52 and ranking keywords from 71 to 192. Organic search visits grew 93% year on year and engaged organic visits doubled. Core searches such as "concierge medicine miami fl" climbed from #73 to #3.

The challenge

Where the practice stood in June 2025

  1. Hidden for its own services

    The main service search, "concierge medicine miami" (720 searches a month), did not rank in the top 100, and "concierge medicine miami fl" sat at #73.

  2. Clicks only from people who knew the name

    Almost all Google clicks came from brand and doctor-name searches, not from new patients looking for a practice.

  3. Low average ranking

    The average Google position was 36.6, and only 8 keywords reached the top 10.

Deliverables

What was delivered, month after month

Select a deliverable area to see what the practice received.

Content

  • 4 new website blog posts every month
  • Patient guides, such as "What is concierge medicine" and "How to choose a concierge doctor in Miami"
  • 9 blog posts now rank for 89 keywords, 14 of them in the top 10
  • Internal links from every new post to the service pages

Authority

  • 10 Web 2.0 blog posts every week, pointing to the practice
  • Listings on local and business directories
  • Consistent practice details across the web

Local & AI search

  • Google Business Profile kept up to date
  • Answer-first content for AI Overviews, ChatGPT and Gemini (AEO and GEO)
  • 124 of the 192 ranking keywords now show an AI Overview in Google
  • AI-assistant visits grew from none to 33

Reporting

  • Monthly SEO report with clear wins and drops
  • Weekly tracking of 12 priority keywords
  • A live performance dashboard in Looker Studio
  • Search Atlas reports covering Search Console, Analytics and AI visibility

The results

Growth, in the data

Hover or tap any bar for its value.

Ranking keywords by Google positionSemrush (US), June 2025 vs November 2026. Growth shown above each pair.
0204060Jun 2025Nov 2026Top 3+200%4–10+760%11–20+322%21–50+205%51–100+52%
Visit growth by channel, year on yearGoogle Analytics 4, Jan–Nov 2026 vs the year before. AI assistants grew from 0 to 33 visits.
Organic Social+112%Direct+97%Organic Search+93%Referral+37%
Average Google positionGoogle Search Console, first months of the program. Lower is better.
36.6Jun–Jul 202526.4Sep–Oct 202510 places up
Priority keywords: Google position over timeMonthly rank tracking. Search volumes range from 30 to 720 searches a month.
Start (Jul–Aug 2025)Nov 2025Nov 2026Change
concierge medicine miami fl#73#12#3+70 places
best concierge doctors in miami#46#9#8+38 places
miami concierge medicine#26#7#2+24 places
concierge doctors in miami#25#12#3+22 places
concierge doctors miami#23#10#8+15 places
concierge medicine miamiNot in top 100#9#5New, now top 5
coral gables executive physiciansNot in top 100#14#9New, now top 10

Timeline

From invisible to page one

  1. Jun 2025

    Baseline

    8 keywords in the top 10, average position 36.6, and the main service search outside the top 100.

  2. Aug–Sep 2025

    First ranking jumps

    "best concierge doctors in miami" rose from #46 to #8, and "miami concierge medicine" from #26 to #7.

  3. Sep–Oct 2025

    Clicks nearly double

    Google clicks grew 92% compared with June and July, and the average position improved from 36.6 to 26.4.

  4. Oct–Nov 2025

    Main service search in the top 10

    "concierge medicine miami" (720 searches a month) entered the top 10, and ranking keywords grew from 71 to 173.

  5. Nov 2026

    Outcome

    192 ranking keywords, 52 in the top 10; "miami concierge medicine" at #2 and "concierge medicine miami fl" at #3; organic visits up 93% year on year.

Outcomes

  • Keywords in Google’s top 10 grew 6.5x, from 8 to 52
  • Ranking keywords grew 2.7x, from 71 to 192
  • Organic search visits grew 93% and engaged organic visits doubled, year on year
  • "concierge medicine miami fl" climbed from #73 to #3, and "miami concierge medicine" from #26 to #2
  • AI assistants started sending visitors: 33 visits, up from none

Tools used

  • Google Search Console
  • Google Analytics 4
  • Semrush
  • Search Atlas
  • Looker Studio
  • Google Business Profile

Visits are from Google Analytics 4 (1 Jan–14 Nov 2026 vs 20 Feb 2025–3 Jan 2026). Keyword counts are from Semrush (US, June 2025 vs November 2026), tracked positions from monthly rank tracking, and clicks and positions from Google Search Console. The practice is not named, and no patient, doctor or appointment data is published.

FAQ

Case study FAQ

Quick answers about this project.

From June 2025 to November 2026, keywords in Google’s top 10 grew from 8 to 52, ranking keywords from 71 to 192, and organic search visits grew 93% year on year. “concierge medicine miami fl” climbed from #73 to #3.

The first ranking jumps came within two to three months. By September and October 2025, Google clicks had grown 92% and the average position had improved from 36.6 to 26.4.

Four website blog posts, ten Web 2.0 posts a week, Google Business Profile updates, answer-first content for AI search, weekly keyword tracking and a monthly report with a live dashboard.

To protect the client’s privacy. The case study shares results only, with no patient, doctor or appointment data.

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