About
I’ve spent more than a decade helping businesses grow through search. I started as an analyst in 2013, and today I build strategies for the modern search ecosystem, where rankings, AI Overviews and chatbot answers all decide who gets the customer.
I care about high-intent traffic that converts, not vanity metrics. My engineering background makes me technical and data-led. My years leading SEO teams make me practical about what actually moves the needle.
Experience
From analyst to SEO manager to organic growth consultant.
Nov 2024 – Present
GTP Softwares LLP · Remote
Building strategies for the modern search ecosystem: GEO, AIO, LLM optimisation and Google AI Overviews, alongside core technical and content SEO.
Mar 2023 – Oct 2024
ClickForge · Jaipur
Led the SEO team to drive organic traffic, improve rankings and grow search visibility for client websites.
Jan 2020 – Mar 2023
GirnarSoft (CarDekho group) · Jaipur
Keyword research and planning, content optimisation and digital strategy for SaaS and services brands, plus Google Ads.
Jul 2015 – Dec 2019
My India Art Handicrafts · Jaipur
Planned and ran SEO and SEM campaigns for an e-commerce catalogue, including content and metadata strategy.
Mar 2013 – Dec 2014
Atharv Infosolutions Pvt Ltd · Jaipur
Requirement analysis and delivery methodology for web projects: the foundation of my process-driven approach.
Approach
Search has changed. People now get answers from Google AI Overviews, ChatGPT, Gemini, Copilot and Perplexity, often without clicking. I build for that reality.
Crawlability, speed, Core Web Vitals, semantic HTML and structured data that machines can trust.
Content planned with Google NLP and entity research, so it answers real questions clearly.
Citable facts, FAQs and llms.txt that help AI engines quote and recommend you.
Clear KRAs and KPIs tied to leads and revenue, reported every month.
Expertise
LinkedIn recommendations
Read all 10 recommendations on LinkedIn.
FAQ
Short, direct answers to the questions clients ask most.
Jaipur, Rajasthan, India. He works remotely with clients worldwide, mainly in the USA, UK, Australia and Saudi Arabia.
E-commerce, SaaS and service businesses, including automotive portals, handicrafts e-commerce, B2B software and agencies.
A Bachelor of Engineering in Electronics and Communication from Yagyavalkya Institute of Technology, Jaipur (2007 to 2011). That engineering base shapes his technical, data-led approach to SEO.
Yes. He takes on a limited number of SEO consulting, audit and growth retainers. Email me@prashantsinghal.in or book a call.
Tell me about your website and goals. You will get a clear, honest plan within 48 working hours.